| pubmed-article:10106841 | pubmed:abstractText | The premise of this article is that there is both a process that can be tailored to specific situations and outcomes that can be formatted to guide any managed care business. However, if neither are put together under the guise of strategic management, the managed care business (as we know it) will become both "futile" and "fatal" for many. It is understood that the managed care perspective for the provider can be much different than for the buyer/payor. In fact, the process for planning these outcomes (strategic management) remains the same. What changes is the perspective! This article presents a framework for that perspective. | lld:pubmed |
